Everything matters: great marketing from Virgin America

09 Jul 2008 from metacool | Read the full story»
I received this email last month the night before taking a Virgin America flight:

Dear Diego Rodriguez

Due to delays in the modification of our new planes, the inflight entertainment and select other in-seat services will not be available on your upcoming Virgin America flight... Why are we sending you this message? We want you to be prepared to have your laptop or iPod fully charged, and ensure you have the latest magazines or newspapers to read while onboard your flight. We’ll do our best to provide some reading material onboard in case you forget...

Filed under Excellence

Email this to a friend

Your friend's email:
Your email address:
Message (optional):