PRODUCT DESIGN
23 JUN 2008 from the Wall Street Journal | Read the full story»
It's one thing to have a broad idea of what you want a product to be, but it's something else to figure out how it will all be put together and what it's going to look like. And behind every product, there's a story about why it looks the way it does. Here are seven of those stories, from a water-purifying straw to women's jeans that fit right, and starting with Callaway's i-brid golf club. (Subscription required)
Filed under Design